DeMartino Sea Food in Hell's Kitchen was founded in 1919. It was run by the third-generation owner Joseph DeMartino until it's recent closure. Joseph told us that he used to purchase all of his #fish fresh from the Fulton Fish Market in the seaport downtown but in more recent years went early every morning to the #market in the Bronx. He also told us that his most popular sellers were the farm-raised #salmon and flounder. We loved this #vintage #sign with the #blue fish. #storefront #Disappearingfaceofnewyork #signgeeks #signspotting #typography #WHPmydailyroute #igersnyc #food #trb_ipoft_signs #gas_food_lodging
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