"The majestic Loew’s Valencia Theatre opened on Saturday, January 12, 1929, as the first, largest, and most famous of the five flagship Loew’s “Wonder” Theatres established in the New York City area from 1929-30. All of the grand movie palaces were built by Marcus Loew of the Loew’s Theatres chain to establish the firm as a leader in film exhibition and to simultaneously serve as a fantastical yet affordable escape for people of all classes from the tedium and anxieties of their daily lives. The Valencia most definitely did not show away from this fantastical approach, with its Spanish/Mexican Baroque architecture, gilded ornamentation, rich jewel-tone colors, and elaborate carvings."
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