Fifth Avenue Pizzeria🍕 in Brooklyn, NY

This #pizza shop immediately caught our eye because of its #vintage Coca-Cola #privilegesign. This #signage was prevalent in the 1930s and 1940s when the Coca-Cola company would give store owners the sign for free in exchange for the agreement to sell Coca-Cola products. Sadly, many of these privilege signs have disappeared in the face of modernization and conformity.