Friday, December 3, 2021

Gertel’s Bakery, Lower East Side, NYC

Continuing our week celebrating Jewish-owned NYC businesses in honor of Hanukkah 🕎 which is being celebrated this week, we are highlighting Gertel’s Bakery in the Lower East Side. This #Jewish bakery was owned by Abe Stern and specialized in homemade rugelach, challah bread, and hamantaschen. 

Sadly, the bakery was forced to close when the building was sold to a developer who knocked it down to build a luxury eight-story condo. Not visible in this photo was their overhanging #neon sign (swipe left for 2nd photo) which luckily was saved and moved to their wholesale business in Brooklyn. 

We also wished that this great #handpainted #signage with the #script lettering was also saved. 

Photo from 2004 taken with 35mm film appears in our book, "Store Front: The Disappearing Face of New York". 

• • • • • #bakery #jewishfood #jewish #hamentashen #rugelach #bakers #lowereastsidenyc #challahbread #ryebread




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